Where’s My Free Facebook?
Are you on Facebook? Have you been using it to promote your work? Have you noticed a decline in engagement of late? See this article on changes to Facebook and how they might be affecting your business:
These changes, called greedy by some, are to increase ad sales on Facebook. Have you considered buying ads on Facebook? The company will be announcing a new campaign structure March 4, 2014:
As your free Facebook posts may only be reaching 1% of your followers, this month’s communication tip is to try multiple approaches and platforms to promote your work: Twitter, Hootsuite, HTML emails, Instagram, YouTube, bit.ly, etc. We have info and links on all of these services in the Resources section of our website, under Promotion.